This course is restricted to Juniors and above. 

Course Description

The goal of this course is to use social media strategically, from both an advertising and public relationship standpoint, to the advantage of a client or an organization. This course examines and analyzes the social media space from a business perspective. You will learn best practices in the areas of strategic planning, tactical execution and measurement of various social media platforms.

3 credits

Questions

Instructor Contact

Michael Wigton

Registration Information

Course Dept
P R
Course Number
497L
Section
1
Credit Hours
3
Semester
Fall 2021
Dates
Aug 23 - Dec 17
Prerequisites
Junior Classification
Max Enrollment
50
Delivery Fee
$ *
* Delivery Fee is additional to Tuition & Fees.

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